{"id":3358,"date":"2001-01-01T10:10:10","date_gmt":"2001-01-01T17:10:10","guid":{"rendered":"https:\/\/fishingforcustomers.com\/?page_id=3358"},"modified":"2023-12-19T00:28:57","modified_gmt":"2023-12-19T07:28:57","slug":"case-studies","status":"publish","type":"page","link":"https:\/\/develop-my-site.com\/fishing2\/case-studies\/","title":{"rendered":"Case Studies"},"content":{"rendered":"<p style=\"text-align: center;\"><strong>Beckley Imports<\/strong><br \/>\n<iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/4j7FSN8npzA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nSteve Beckley needs to increase top-line revenue in order to sell his company and retire. Chuck recommends that he keep his existing post card advertising campaign, but segment the audience and refine the message.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Beckley-Imports-Case-Study.pdf\"><b>Beckley Imports case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Formula Zone<\/strong><br \/>\n<iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/IGjGO4xFLhw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nThe Formula Zone website offers meal planning for dieters. Chuck researches the personalities likely to use this service and re-writes the site to persuade them to subscribe.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Formula-Zone-Case-Study.pdf\"><b>FormulaZone.com case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Third Millennium Materials<\/strong><br \/>\n<iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/YCsjLzIZDdw\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nMajor manufacturers demand multiple expensive tests of Third Millennium Materials Covetic\u2122 materials. Chuck recommends TMM withdraw Covetics\u2122 availability.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Third-Millennium-Materials-Case-Study.pdf\"><b>Third Millennium Materials case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>The Vacuum Center<\/strong><br \/>\n<iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/fupdN0Hx5Ag\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nMike Wilson feels his advertising isn&#8217;t working and is ready to cancel his campaign. Chuck changes the message, making Mr. Wilson the star of his own ads.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/The-Vacuum-Center-Case-Study.pdf\"><b>Vacuum Center case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Baja Grill<\/strong><br \/>\n<iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/zs1GNq8QO4Y\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br \/>\nBaja Grill has been running generic restaurant ads. Chuck suggests they tell the story of the steaks that owner Jeff Butler has previously kept for his own consumption.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Texas-Heat-and-Air.pdf\"><b>Baja Grill case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Texas Heat and Air<\/strong><br \/>\nA start up, Texas Heat and Air needs awareness and credibility. Chuck produces strong video testimonials from delighted customers.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Texas-Heat-and-Air.pdf\"><b>Texas Heat and Air case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Richie&#8217;s Real American Diner<\/strong><br \/>\nThe economy turns sour. Richie&#8217;s competitors suffer serious reductions in revenues, Chuck targets new homeowners in a direct response sampling campaign.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Richies-Diner-Case-Study1.pdf\"><b>Richie&#8217;s Diner case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>O&#8217;Neil &amp; Widelock<\/strong><br \/>\nDivorce attorneys Gary O&#8217;Neil and Marc Widelock focus on a niche market &#8211; divorce for men. Chuck provides highly emotional radio advertising to make their phones ring.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/ONeil-Widelock-Case-Study.pdf\"><b>O&#8217;Neil &amp; Widelock case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n<strong>Star Pawn<\/strong><br \/>\nStar Pawn has too much capital tied up in merchandise. Chuck features owner Don Parnell in a radio campaign and activates greed, fear, and excitement.<\/p>\n<div style=\"text-align: center;\" align=\"center\"><a href=\"https:\/\/develop-my-site.com\/fishing2\/wp-content\/uploads\/2014\/09\/Star-Pawn-Case-Study.pdf\"><b>Star Pawn case study<\/b><\/a><\/div>\n<p style=\"text-align: center;\">\n<hr \/>\n<p style=\"text-align: center;\">\n","protected":false},"excerpt":{"rendered":"<p>Beckley Imports Steve Beckley needs to increase top-line revenue in order to sell his company and retire. Chuck recommends that he keep his existing post card advertising campaign, but segment the audience and refine the message. Beckley Imports case study Formula Zone The Formula Zone website offers meal planning for dieters. Chuck researches the personalities [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-3358","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/pages\/3358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/comments?post=3358"}],"version-history":[{"count":89,"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/pages\/3358\/revisions"}],"predecessor-version":[{"id":20924,"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/pages\/3358\/revisions\/20924"}],"wp:attachment":[{"href":"https:\/\/develop-my-site.com\/fishing2\/wp-json\/wp\/v2\/media?parent=3358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}